LOGO REGISTRATION
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A logo is a unique symbol that sets your products and services apart from those of competitors, giving you exclusive rights to its use. Registering your logo in India ensures protection, preventing third parties from using similar designs for related products or services. Logos play a crucial role in brand recognition and marketing, serving as an immediate identifier of the source of specific offerings. Companies often invest heavily in creating eye-catching logos to establish strong brand identities.
Using your logo as a marketing tool helps customers associate it with your products or services, enhancing familiarity and trust. Legalizing your ownership through logo registration not only adds value to your business but also safeguards your rights. Registration allows you to enforce your ownership in court and is considered a valuable asset in intellectual property audits, attracting potential investors. Once registered, you can start using your logo within approximately three days.
Law Sarathi offers seamless logo registration services designed to support business growth. Our client-focused approach ensures a hassle-free experience, helping businesses secure their logos efficiently. With a team of skilled and experienced lawyers, we provide comprehensive support throughout the registration process at budget-friendly prices tailored to your needs. Let us help you protect your brand and take your business to new heights.
Step 1 – Logo Availability Search – This can be accomplished both online and offline. It is suggested that you discuss with an experienced lawyer (you need to offer an authorisation letter to him/ her). They are familiar in the technique and can perform an exhaustive search.
Step 2 – Filing of Form TM-1 – Each such form would include only 1 application. If you register the trademark in 2 classes and a separate logo for each, you need to make 4 applications. In case of the logos, you need giving a picture of it in the JPEG format. The acknowledgement, including application number and filing date is obtained instantly but the original representation sheet would need another 2 days.
Step 3 – Use Trademark – Now your ™ is ready to use. But it will take time to get the registration symbol ®. This can take up to 2 years.
Step 4 – Issue of Report of Examination – The procedure of questioning your claim to the trademarked logo only begins now. First the government will check if it has objections to the application. Let us see the process :
No Objection – If the government has no objection to the trademark applied for in its examination report, it will serve a letter of acceptance. After which an advertisement will be given in the trade marks journal.
An Objection – The government can raise objections for a number of reasons :
It may consider the word or logo similar to an existing trademark
It could hurt religious sentiments.
You may want to challenge this objection by paying the prescribed fee for that. This is to make a response to the objection or present proof of the uniqueness of your trademark. An interview with the examiner may be posted too. In this circumstance, it is very important for the lawyer to be fully aware of your business activities. If the objection is withdrawn by the government, it will then publish the advertisement in the Trade Marks Journal.
Step 5 – Advertisement in Trade Marks Journal – Once the government have given its approval, the trademark is now completed to be seen by the public in the trade marks journal. If no one opposes it within 4 months since its publication, the trademark registration certificate will be served in 6 to 10 months. However, if an opposition takes place, the matter could be delayed for months, as both parties will be offered opportunity to deliver their statements. Legal fees would also be applicable.
Step 6 – Trademark Registration – The trademark will be registered approximately after 9 months since the advertisement is published. In the case of an opposition, 9 months after the registrar rules in your favour. Validity of the registered trademark remains active for 10 years at a time and is renewable before it gets expired.
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